Association for Events Management Education (AEME) Forum 2022

Activity: Organising a conference or workshopResearch


New Horizons: Working Together for a Brighter Future
It is widely agreed that stakeholders have a significant impact on event development and success. Research is beginning to emerge into how events engage with stakeholders but this is still a relatively new area of study. From internal team and volunteer relationships to media and sponsor partnerships, from audience and participants to performers and suppliers, events connect a plethora of stakeholders, each requiring management and communication. This complex web and the challenges of operating in that environment are being explored through multiple research routes and includes wider topics such as events strategy, experience design, communications planning, team development and operational management. This theme also connects with wider strategic opportunities and challenges around sustainability, accessibility, forecasting and leadership.

Forum sub-themes:
Engaging stakeholders in the digital space
Stakeholders for virtual events
International approaches to event stakeholder engagement
Event stakeholder feedback and evaluation
Event stakeholder research
Students as event stakeholders
Event stakeholder-focused teaching
The future of event stakeholder engagement
Event stakeholder response to covid-19 pandemic and impact on attendance/engagement
Rebuilding the event sector
Events as a regenerative economy
Expectation management and contracting in events
Growth and innovation in events
Event social sustainability
Engaging minority stakeholders in events
Black Lives Matter: what happens now – how can events support anti-racism work?
Building social capital through events
Equality, or lack thereof?
Period6 Jul 20227 Jul 2022
Event typeConference
LocationNorthampton, United KingdomShow on map
Degree of RecognitionNational