Marketing communications academics come from far and wide for workshop

Press/Media

Description

Marketing communications academics visited the University on Wednesday 22 April for the inaugural Academy of Marketing: Marketing Communications SIG workshop.

The purpose of the event was to stimulate marketing communications research through discussion and collaboration.

The workshop was organised by Dr Kathleen Mortimer, Chair of the SIG Academy of Marketing, and her colleague from the University, Sally Laurie, Senior Lecturer in Marketing.

Period28 Apr 2015

Media contributions

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Media contributions