Research Output per year
Fingerprint Dive into the research topics where Kardi Somerfield is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
User-generated content
Business & Economics
Mixed methods
Business & Economics
Social media
Business & Economics
Imagery
Business & Economics
Academic research
Business & Economics
Authenticity
Business & Economics
Interaction
Business & Economics
Intangibles
Business & Economics
Research Output 2018 2019
Family Business in Northamptonshire
Fakoussa, R., Wang, Y. & Somerfield, K., 2019.Research output: Contribution to Conference › Poster
File
Sharing the Love - Motivation & Reward in User-Generated Content
Somerfield, K., 14 Jun 2019.Research output: Contribution to Conference › Poster
File
Sharing the Love - Motivation & Reward in User-Generated Content
Somerfield, K., 20 Jun 2019.Research output: Contribution to Conference › Poster
File
The relevance of images in user generated content. A mixed method study of when and why major brands retweet
Somerfield, K., Mortimer, K. & Evans, G., 24 Sep 2018, In : International Journal of Internet Marketing and Advertising (IJIMA). 12, 4, p. 340-357 17 p.Research output: Contribution to Journal › Article
Open Access
File
Mixed methods
User-generated content
Social media
Authenticity
Academic research
Press / Media
Northampton’s shoe heritage celebrated with new sculpture trail
25/07/19
1 item of Media coverage
Press/Media
Northampton's M&S would be perfect for a 'Star City' or housing says expert - but not another department store
12/06/18
2 items of Media coverage
Press/Media
Floral shoe trail set to bloom when 200 potted pumps fill Northampton next month
21/05/18 → 22/05/18
2 items of Media coverage
Press/Media
The top 10 UK higher education social media superstars of 2017
13/11/17
1 Media contribution
Press/Media