Research output per year
Research output per year
Personal profile
Biography
Senior lecturer in the Marketing and Entrepreneurship subject group. Previous qualifications include an Entrepreneurship degree, professional marketing award, MBA in marketing and Senior Fellow HEA. Work experience within SME’s, consulting and small business marketing.
Research Interests
Research is focused within the area of Entrepreneurial Expertise, Small Business Marketing, and Consumer Behaviour.
Fingerprint
Dive into the research topics where Katie Pascoe is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
-
Identifying entrepreneurs through risk taking behaviour: illegal downloading
Pascoe, K. & Mortimer, K., 1 Oct 2014, In: Journal of Research in Marketing and Entrepreneurship. 16, 2Research output: Contribution to Journal › Article › peer-review
Open AccessFile -
Is it funny or just offensive: an examination of the relationship between humour and offence in UK advertising
Mortimer, K., Pascoe, K. & Ogilvie-Johns, G., 1 Jan 2010.Research output: Contribution to Conference › Paper › peer-review
Open AccessFile