‘A part of something bigger’: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand

Lorna Jowett, Stacey Abbott, Bronwen Calvert, PopMatters Media (Editor)

Research output: Contribution to Book/ReportChapter

Abstract

A conversation between the three authors examines key points of convergence between classic Whedon television and his work on Marvel's Agents of S.H.I.E.L.D. Looking particularly at the idea of Whedon as brand, this article examines his development as showrunner and creator of ensemble writing/directing teams. Much current criticism of Agents of S.H.I.E.L.D. attempts to separate it from Whedon's body of work; however, here it is seen as a show that brings together two distinct franchises or labels - Whedon and Marvel. The show includes some key Whedonesque elements that are worth some comment, especially in its central creation of a team of disparate individuals who work together for a common goal (familiar from Buffy the Vampire Slayer, Angel, Firefly, Dollhouse, Marvel's Avengers). Additionally, ways in which Agents of S.H.I.E.L.D. can be defined as 'quality', 'cult' and/or 'mainstream' television, and how it interacts with the Marvel film franchise (commented on by Joseph Oldham, CST Online, 27 June 2014) are discussed. The article also explores how the show brings together a variety of genres/ tones/ modes (e.g. realism and fantasy), and how it makes use of a strong ensemble cast. The conversation examines the ever-changing nature of the notion of the auteur via this series in relation to Whedon the man, ensemble creative team, and brand.
Original languageEnglish
Title of host publicationJoss Whedon: the Complete Companion
Place of PublicationLondon
PublisherTitan Books
Pages421-430
Number of pages512
ISBN (Print)9781783293599
Publication statusPublished - 24 Apr 2015

Publication series

NamePopMatters Books Series

Fingerprint

Round Table Discussion
Marvels
Ensemble
Franchise
Auteur
Realism
Angels
Vampires
Criticism
Creator
Fantasy
Cult

Keywords

  • Joss Whedon
  • Marvel
  • television
  • auteur
  • transmedia
  • genre
  • cult television

Cite this

Jowett, L., Abbott, S., Calvert, B., & PopMatters Media (Ed.) (2015). ‘A part of something bigger’: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand. In Joss Whedon: the Complete Companion (pp. 421-430). (PopMatters Books Series). London: Titan Books.
Jowett, Lorna ; Abbott, Stacey ; Calvert, Bronwen ; PopMatters Media (Editor). / ‘A part of something bigger’: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand. Joss Whedon: the Complete Companion. London : Titan Books, 2015. pp. 421-430 (PopMatters Books Series).
@inbook{6f3621514e794416bc49e4180eb6b70d,
title = "‘A part of something bigger’:: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand",
abstract = "A conversation between the three authors examines key points of convergence between classic Whedon television and his work on Marvel's Agents of S.H.I.E.L.D. Looking particularly at the idea of Whedon as brand, this article examines his development as showrunner and creator of ensemble writing/directing teams. Much current criticism of Agents of S.H.I.E.L.D. attempts to separate it from Whedon's body of work; however, here it is seen as a show that brings together two distinct franchises or labels - Whedon and Marvel. The show includes some key Whedonesque elements that are worth some comment, especially in its central creation of a team of disparate individuals who work together for a common goal (familiar from Buffy the Vampire Slayer, Angel, Firefly, Dollhouse, Marvel's Avengers). Additionally, ways in which Agents of S.H.I.E.L.D. can be defined as 'quality', 'cult' and/or 'mainstream' television, and how it interacts with the Marvel film franchise (commented on by Joseph Oldham, CST Online, 27 June 2014) are discussed. The article also explores how the show brings together a variety of genres/ tones/ modes (e.g. realism and fantasy), and how it makes use of a strong ensemble cast. The conversation examines the ever-changing nature of the notion of the auteur via this series in relation to Whedon the man, ensemble creative team, and brand.",
keywords = "Joss Whedon, Marvel, television, auteur, transmedia, genre, cult television",
author = "Lorna Jowett and Stacey Abbott and Bronwen Calvert and {PopMatters Media}",
year = "2015",
month = "4",
day = "24",
language = "English",
isbn = "9781783293599",
series = "PopMatters Books Series",
publisher = "Titan Books",
pages = "421--430",
booktitle = "Joss Whedon: the Complete Companion",

}

Jowett, L, Abbott, S, Calvert, B & PopMatters Media (ed.) 2015, ‘A part of something bigger’: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand. in Joss Whedon: the Complete Companion. PopMatters Books Series, Titan Books, London, pp. 421-430.

‘A part of something bigger’: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand. / Jowett, Lorna; Abbott, Stacey; Calvert, Bronwen; PopMatters Media (Editor).

Joss Whedon: the Complete Companion. London : Titan Books, 2015. p. 421-430 (PopMatters Books Series).

Research output: Contribution to Book/ReportChapter

TY - CHAP

T1 - ‘A part of something bigger’:

T2 - a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand

AU - Jowett, Lorna

AU - Abbott, Stacey

AU - Calvert, Bronwen

A2 - PopMatters Media, null

PY - 2015/4/24

Y1 - 2015/4/24

N2 - A conversation between the three authors examines key points of convergence between classic Whedon television and his work on Marvel's Agents of S.H.I.E.L.D. Looking particularly at the idea of Whedon as brand, this article examines his development as showrunner and creator of ensemble writing/directing teams. Much current criticism of Agents of S.H.I.E.L.D. attempts to separate it from Whedon's body of work; however, here it is seen as a show that brings together two distinct franchises or labels - Whedon and Marvel. The show includes some key Whedonesque elements that are worth some comment, especially in its central creation of a team of disparate individuals who work together for a common goal (familiar from Buffy the Vampire Slayer, Angel, Firefly, Dollhouse, Marvel's Avengers). Additionally, ways in which Agents of S.H.I.E.L.D. can be defined as 'quality', 'cult' and/or 'mainstream' television, and how it interacts with the Marvel film franchise (commented on by Joseph Oldham, CST Online, 27 June 2014) are discussed. The article also explores how the show brings together a variety of genres/ tones/ modes (e.g. realism and fantasy), and how it makes use of a strong ensemble cast. The conversation examines the ever-changing nature of the notion of the auteur via this series in relation to Whedon the man, ensemble creative team, and brand.

AB - A conversation between the three authors examines key points of convergence between classic Whedon television and his work on Marvel's Agents of S.H.I.E.L.D. Looking particularly at the idea of Whedon as brand, this article examines his development as showrunner and creator of ensemble writing/directing teams. Much current criticism of Agents of S.H.I.E.L.D. attempts to separate it from Whedon's body of work; however, here it is seen as a show that brings together two distinct franchises or labels - Whedon and Marvel. The show includes some key Whedonesque elements that are worth some comment, especially in its central creation of a team of disparate individuals who work together for a common goal (familiar from Buffy the Vampire Slayer, Angel, Firefly, Dollhouse, Marvel's Avengers). Additionally, ways in which Agents of S.H.I.E.L.D. can be defined as 'quality', 'cult' and/or 'mainstream' television, and how it interacts with the Marvel film franchise (commented on by Joseph Oldham, CST Online, 27 June 2014) are discussed. The article also explores how the show brings together a variety of genres/ tones/ modes (e.g. realism and fantasy), and how it makes use of a strong ensemble cast. The conversation examines the ever-changing nature of the notion of the auteur via this series in relation to Whedon the man, ensemble creative team, and brand.

KW - Joss Whedon

KW - Marvel

KW - television

KW - auteur

KW - transmedia

KW - genre

KW - cult television

M3 - Chapter

SN - 9781783293599

T3 - PopMatters Books Series

SP - 421

EP - 430

BT - Joss Whedon: the Complete Companion

PB - Titan Books

CY - London

ER -

Jowett L, Abbott S, Calvert B, PopMatters Media, (ed.). ‘A part of something bigger’: a roundtable discussion of Marvel’s Agents of S.H.I.E.L.D., transmedia television, and the Joss Whedon brand. In Joss Whedon: the Complete Companion. London: Titan Books. 2015. p. 421-430. (PopMatters Books Series).