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Perceived brand salience and destination brand loyalty from international tourists’ perspectives: the case of Dead Sea destination, Jordan

  • Luai Jraisat
  • , Mamoun N. Akroush
  • , Ruba Jaser Alfaouri
  • , Laila T. Qatu
  • , Dina J. Kurdieh

    Research output: Contribution to Journal › Article › peer-review

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    Social Sciences