There now follows a party election broadcast

Matthew Peter Walsh

There now follows a party election broadcast

Matthew Peter Walsh

Research output: Contribution to Book/Report › Chapter

Abstract

How the political parties used viral advertising on social media to circumvent broadcasting restrictions during the 2015 UK general election campaign.

Original language	English
Title of host publication	UK Election Analyis 2015
Subtitle of host publication	Media, Voters and the Campaign
Editors	Dan Jackson, Einar Thorsen
Publisher	The Centre for the Study of Journalism, Culture and Community
Pages	96-97
Number of pages	2
ISBN (Electronic)	978-1-910042-06-9
ISBN (Print)	978-1-910042-07-6
Publication status	Published - 1 Jun 2015

Keywords

Politics
government

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title = "There now follows a party election broadcast",

abstract = "How the political parties used viral advertising on social media to circumvent broadcasting restrictions during the 2015 UK general election campaign.",

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AB - How the political parties used viral advertising on social media to circumvent broadcasting restrictions during the 2015 UK general election campaign.

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KW - government

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A2 - Jackson, Dan

A2 - Thorsen, Einar

PB - The Centre for the Study of Journalism, Culture and Community

ER -

There now follows a party election broadcast

Abstract

Keywords

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