Research output per year
Research output per year
Fingerprint
Dive into the research topics where Sally Laurie is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
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Ad Agency Leadership in the US, UK and Australia: A mixed method analysis of effective attributes and styles
Mortimer, K., Laurie, S., Kerr, G. & Patwardhan, P., 30 Mar 2021, In: Journal of Advertising.Research output: Contribution to Journal › Article › peer-review
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Attitude towards advertising the views of UK and US Millennials
Laurie, S., Mortimer, K. & Beard, F., 17 Jun 2019, p. 60. 1 p.Research output: Contribution to Conference › Abstract › peer-review
Open Access -
How to achieve true integration: the impact of Integrated Marketing Communication on the Client/Agency Relationship
Mortimer, K. & Laurie, S. P., 19 Feb 2019, (E-pub ahead of print) In: Journal of Marketing Management. 35, 3-4, p. 1-22 22 p.Research output: Contribution to Journal › Article › peer-review
Open AccessFile -
Has advertising lost its meaning: views of UK and US millennials
Mortimer, K., Laurie, S. & Beard, F., 20 Dec 2018, In: Journal of Promotion Management.Research output: Contribution to Journal › Article › peer-review
Open AccessFile3 Citations (SciVal) -
Partner or supplier: an examination of client/agency relationships in an IMC context
Mortimer, K. & Laurie, S., 23 Oct 2017, (E-pub ahead of print) In: Journal of Marketing Communications. 25, 1, p. 28-40 13 p.Research output: Contribution to Journal › Article › peer-review
Open AccessFile2 Citations (SciVal) -
The internal and external challenges facing clients in implementing IMC
Mortimer, K. & Laurie, S., 23 Feb 2017, (E-pub ahead of print) In: European Journal of Marketing. 51, 3, p. 511-527 17 p.Research output: Contribution to Journal › Article › peer-review
Open AccessFile11 Citations (SciVal) -
The role of peer feedback in the development of students' ability to engage in difficult conversations about performance
Leer, C. & Laurie, S., 6 Jul 2017.Research output: Contribution to Conference › Paper
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What is advertising? A study of the perceptions of Millenials
Laurie, S., Mortimer, K. & Beard, F., 1 Jul 2017.Research output: Contribution to Conference › Paper › peer-review
Prizes
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Best paper in track award
Mortimer, Kathleen (Recipient) & Laurie, Sally (Recipient), 4 Jul 2011
Prize
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Attitudes toward advertising: the views of UK and US millennials
Kathleen Mortimer (Author), Sally Laurie (Author) & Fred Beard (Author)
2 Jul 2019 → 4 Jul 2019Activity: Academic Talks or Presentations › Oral presentation › Research
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American Academy of Advertising
Kathleen Mortimer (Participant) & Sally Laurie (Participant)
28 Mar 2019 → 31 Mar 2019Activity: Organising a conference or workshop › Participating in a conference or workshop › Research
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Herding Cats? The Challenges of Leadership in Advertising Agencies. A UK Perspective
Kathleen Mortimer (Author) & Sally Laurie (Author)
9 Dec 2018Activity: Academic Talks or Presentations › Oral presentation › Research
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The Integration Challenge: getting clients and agencies to work together
Kathleen Mortimer (Author) & Sally Laurie (Author)
6 Jul 2016Activity: Academic Talks or Presentations › Oral presentation › Research
File
Press / Media
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From Mad Men to Sad Men: study shows age of all powerful ad agencies is ending
Kathleen Mortimer & Sally Patricia Laurie
12/12/17 → 2/01/18
2 items of Media coverage
Press/Media
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Age of all powerful ad agencies is ending- report
Sally Patricia Laurie & Kathleen Mortimer
14/12/17
1 item of Media coverage
Press/Media
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The NBS Marketing Department takes Newcastle by storm
Sally Laurie, Kathleen Mortimer, Samantha Read, Kardi Somerfield, Jason Vaughan, Maher Daboul, Helena Beeson & Claire Leer
18/07/16
1 Media contribution
Press/Media
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Northampton students have 'study trip of a lifetime' to New York
Sally Patricia Laurie & Katie Pascoe
9/02/16
1 item of Media coverage
Press/Media
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University of Northampton students take a bite of the Big Apple!
Sally Patricia Laurie & Katie Pascoe
5/02/16
1 item of Media coverage
Press/Media
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Marketing communications academics come from far and wide for workshop
Sally Laurie & Kathleen Mortimer
28/04/15
1 Media contribution
Press/Media