Fingerprint Dive into the research topics where Marketing & Entrepreneurship is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.

student Social Sciences
social media Social Sciences
South Korea Social Sciences
marketing Social Sciences
Russia Social Sciences
action research Social Sciences
business education Social Sciences
education Social Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 1997 2019

Attitude towards advertising the views of UK and US Millennials

Laurie, S., Mortimer, K. & Beard, F., 17 Jun 2019, p. 60. 1 p.

Research output: Contribution to ConferenceAbstract

Open Access
study attitude
online survey

Exploring local stakeholders’ views on the prospects of China's Belt & Road Initiative on tourism development in Kazakhstan

Daye, M., Wang, Y., Charman, K. & Suzhikova, B., 28 Nov 2019, (Accepted/In press) In : Current Issues in Tourism.

Research output: Contribution to JournalArticle

Open Access
tourism development

Family Business in Northamptonshire

Fakoussa, R., Wang, Y. & Somerfield, K., 2019.

Research output: Contribution to ConferencePoster



Best paper in track award

Kathleen Mortimer (Recipient) & Sally Patricia Laurie (Recipient), 4 Jul 2011


Marketing communications

Activities 2013 2019

PHD External Examiner

Yan Wang (Examiner)
24 Sep 2019

Activity: ExaminationsExaminationResearch

American Academy of Advertising

Kathleen Mortimer (Participant), Sally Laurie (Participant)
28 Mar 201931 Mar 2019

Activity: Participating in or organising a conference or workshopParticipating in a conference or workshopResearch


Helping Northampton Filmhouse become more dementia friendly through the Dementia Friendly Organisation Awards

Alison Ward (Principal Investigator), Michelle Pyer (Principal Investigator), Kathleen Mortimer (Facilitator)

Impact: 03: Good Health and Well-Being (UN SDG), Cultural impacts, Quality of life impacts, Health and Well-Being impacts

Student theses

Adult nurses’ understanding and use of courage in their professional practice: Realising Courage in nursing

Author: Barchard, F., Jul 2019

Supervisor: Neill, S. (Supervisor), Sixsmith, J. (External person) (Supervisor), Meurier, C. (Supervisor) & Mortimer, K. (Supervisor)

Student thesis: Doctoral Thesis


Marketing to the Digital Self

Author: Read, S., 2021

Supervisor: Mortimer, K. (Supervisor) & Rushton, A. (Supervisor)

Student thesis: Doctoral Thesis