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Research Output

Conference Contribution

Advertising and brand trust: perspectives from the UK and Italy

Danbury, A., Palazza, M., Mortimer, K. & Siano, A., 1 Apr 2013, Proceedings of the 18th International Conference on Corporate and Marketing Communication: Responsible Communication - Past, Present, Future. University of Salerno, p. 1-11 11 p.

Research output: Contribution to Book/ReportConference Contribution

Open Access